Deptly

For pet care businesses

Care for the pet in front of you — without missing the next booking

Deptly helps grooming, boarding, training, and pet-care businesses keep the book full and carry the record chasing, waitlist work, and pet-parent updates that pile up around every appointment — while every judgment about an animal stays with your team.

  • Your customer: pet parent
  • What you quote: reservation request
  • The work: pet
  • Your capacity: kennel, run, or grooming slot
  • Repeat moment: rebooking or next stay
  • Who signs off: groomer, trainer, or facility manager

What does Deptly handle for pet care businesses?

Deptly is a managed service for grooming salons, boarding and daycare facilities, trainers, sitters, and veterinary-adjacent pet businesses. It answers pet parents when your hands are full, chases vaccination records and intake forms before drop-off, books against real kennel and grooming capacity, works the waitlist, and keeps rebookings and return stays coming — while every decision about an animal's care stays with your team.

You know the animals. We understand the work around them.

At 7:15 AM the lobby is a tangle of leashes, the phone is ringing, and the person the caller wants — the one who knows every dog by name — has both hands on a nervous doodle. That's the shape of the whole day: the work that earns the loyalty and the work that runs the business compete for the same two hands, and the animal in front of you rightly wins every time.

Around every appointment sits a second layer of work nobody sees from the lobby: the rabies certificate that arrives as a blurry photo of a folded card, the Bordetella expiry that needs checking before Thursday, the holiday waitlist living in a spiral notebook, the temperament notes that exist only in one manager's memory, the standing Tuesday walk that quietly fell off when a client's card expired. Software like Gingr or MoeGo holds the bookings — but the chasing, confirming, refilling, and updating around them is still a person, and usually that person is you.

And the pressure isn't even. Thanksgiving through New Year's books out months ahead while a February Tuesday sits half-empty; spring shedding season slams the grooming book; summer fills every run you have. Peak weeks are when the most new pet parents call — and exactly when nobody can answer.

What your customers are really asking

Before they choose you, they are answering these questions for themselves. Every workflow Deptly carries is shaped around them.

  • Will my dog actually be safe here — who's watching group play, and how do you screen the other dogs?

  • Will you tell me how she's doing during the stay, or will I hear nothing until pickup?

  • Can you handle a nervous, reactive, or senior pet — or will you just muscle through?

  • What happens if something goes wrong — do you work with a vet, and how fast would I hear about it?

  • Do you actually check vaccination records, or does any dog get in?

  • Can I even get a spot for the holidays — and if I message you, will anyone answer before tomorrow?

Where the work leaks

Three places good demand quietly disappears in this industry — not because anyone is careless, but because the loop depends on whoever is busiest.

The inquiry that hits voicemail during bath time

The hours pet parents call — morning drop-off, lunch breaks, evening pickup — are exactly the hours your staff have a dog on the table or a lobby full of leashes. A first-time grooming or boarding inquiry that reaches voicemail usually calls the next place on the list. And one lost client isn't one appointment: a grooming client is a visit every six to eight weeks, and a boarding client is every vacation for the life of the dog.

Records chased at the door

Vaccination records get requested at booking, promised, and never sent — then discovered expired at drop-off. Now you're turning a pet away at the door, the parent is embarrassed and annoyed, and the run they held sits empty when it could have been refilled a week ago. The chase — ask, follow up, verify the expiry, flag exceptions — is exactly the kind of loop that dies when everyone's hands are full.

The return that never gets booked

This industry runs on returns: a groom due every six to eight weeks, the same Christmas boarding week every year, a training package that ends without a renewal conversation. When rebooking depends on someone remembering at pickup — or the parent remembering on their own — the cycle stretches, and the pet quietly ends up wherever had an opening. The revenue doesn't vanish in one dramatic loss; it erodes a few unbooked returns at a time.

One complete demonstration

From first signal to verified closure — this is the shape of every responsibility Deptly carries.

Workflow Demonstration

A first-time boarding request, checked before it's promised

  1. Pet parent

    Hi — do you have boarding the weekend of the 21st for our lab, Cooper? He's 2, and we've never boarded him before.

    7:48 PM

  2. Deptly

    Checked real capacity: two runs open that weekend. Cooper is new — no records on file — so intake starts before any opening is offered.

    7:49 PM

  3. Deptly

    We'd love to host Cooper! Two quick things before we confirm: his vaccination records (rabies, DHPP, Bordetella) and a 3-minute profile — here's the link. First-time guests also do a short meet-and-greet so our team can get to know him.

    7:51 PM

  4. Deptly

    Records arrived next morning. Rabies and DHPP current; Bordetella expired three weeks ago. Told the parent a booster is needed before the stay and flagged Cooper's file.

    Next day, 8:12 AM

  5. Deptly

    Needs your OK

    Asked the facility manager: first-time large dog, and your rule is a meet-and-greet before group play. Approved — Thursday 4 PM booked, run held for the 21st pending the assessment.

    8:20 AM

  6. Deptly

    Good news — you're set! Meet-and-greet is Thursday at 4 PM, and we're holding Cooper's run for the 21st. One reminder: his Bordetella booster needs to happen before the stay — most vets can do it same-week.

    8:22 AM

  7. D

    Owner brief

    Friday brief

    inbox

    New boarding request handled: records verified, Bordetella booster flagged and communicated, meet-and-greet booked Thursday 4 PM, run held for the 21st pending your team's assessment. Nothing needed from you.

The opening was offered only after records, fit, and real capacity checked out — and the pet parent heard back the same evening instead of calling the next facility.

More demonstrations — each labeled for exactly what it is — live on proof and examples.

Start from the outcome you want

The same responsibilities, prioritized differently depending on what you are trying to change first.

Fill the runs, the book, and the route

Growth in pet care is won at the speed of the reply and kept in the return visit. A new grooming client isn't one appointment — it's a groom every six to eight weeks for years, and the salon that answers first usually wins her. Deptly responds to new pet parents while your team's hands are full, follows up on meet-and-greet and trial-day inquiries that went quiet, works the holiday waitlist, and keeps rebooking outreach going in your voice — so the book fills with the recurring relationships this business actually runs on.

Start from the outcome: Grow

What Deptly handles, asks about, and never decides

Every workflow on this page runs inside this boundary. You set the rules; anything outside them waits for you.

Deptly handles

Routine work done within the rules you approve.

  • Answering new pet-parent inquiries by call, text, and message when your team's hands are full
  • Chasing vaccination records and intake forms before drop-off, and checking expirations against your policy
  • Booking against real kennel, run, and grooming-slot capacity — including meet-and-greets your rules require
  • Working the waitlist when a cancellation opens a spot, and sending reminders that cut no-shows
  • Rebooking outreach in your voice when a groom, stay, or package is due
  • Invoice follow-up, package renewals, and mid-stay updates built from your staff's notes

Deptly asks first

Anything judgment-shaped waits for your okay.

  • First-time or flagged pets — anything your rules mark for a human look before booking
  • Exceptions to vaccination, breed, age, or temperament policy
  • Discounts, refunds, and deposit waivers
  • Any communication that follows an incident or an unhappy pickup
  • Peak-season judgment calls, like holding a run past the deposit deadline

Always human

The decisions that stay yours, always.

  • Temperament assessments and group-play decisions
  • Whether a pet is a fit for a service — and whether a stay should end early
  • Anything medical: health concerns, medication questions, and vet referrals
  • Handling the animal, always
  • For veterinary-adjacent businesses, clinical decisions stay with the veterinarian

The full rulebook — approvals, escalation, and audit history — lives on trust and control.

The subindustries this covers

Each one gets the same execution engine — these notes call out what actually changes.

Grooming & Pet Spa

Dog groomers, mobile groomers, and pet spas. The business turns on the recurring appointment book: a six-to-eight-week rebooking cycle, no-show protection on 90-minute slots no walk-in fills, and matching each pet to the groomer who already knows it. Mobile groomers add route logic — a cancellation isn't just an empty slot, it's a hole in a driving day.

Boarding, Daycare & Facility Care

Boarding, daycare, and puppy socialization. Capacity is physical — kennels, runs, and play groups with hard limits — and demand is violently seasonal around holidays. Vaccination records, temperament screening, and group-play fit have to check out before an opening is offered, and pet parents expect to hear how the stay is going before pickup.

Training & Behavior Programs

Dog trainers and puppy programs sell multi-session packages, not single visits, so the leak moves to consult follow-up, session attendance, homework between sessions, and renewals that end without a conversation. Pet parents ask about methods and credentials before they ask about price — and training decisions stay with the trainer.

In-Home & Recurring Pet Services

Pet sitters, dog walkers, and pet waste removal run on standing routes inside clients' homes. Keys, gate codes, and feeding instructions replace the front desk; the anxieties are access, trust, and proof of visit. A sitter call-out means same-day coverage, not a reschedule — pets can't wait a week for lunch.

Mobile & Veterinary-Adjacent Care

Mobile veterinarians, specialty care, pet transportation, and boutique veterinary-adjacent services. Scheduling carries clinical weight — records requests, intake history, territory routing — and communication has to stay accurate without drifting into medical advice. Clinical judgment stays with the veterinarian, full stop.

Systems we commonly work in

  • Gingr
  • PetExec
  • MoeGo
  • DaySmart Pet
  • Time To Pet
  • Kennel Connection
  • Square Appointments
  • QuickBooks

These are examples of where the work usually lives in this industry, not guaranteed integrations. Deptly works within the tools you already have — setup starts from what you actually use, as described on how it works.

Questions owners ask

Yes — within the requirements you set. Deptly requests records at booking, follows up until they actually arrive, checks expiration dates against your policy, and flags anything expired or missing well before drop-off day. What counts as required — rabies, DHPP, Bordetella, canine influenza, titers — is your call, and exceptions always come to you rather than getting waved through.

Your team, every time. Temperament assessments, group-play decisions, and whether a pet is right for a service are judgment calls that belong to the people handling the animal. Deptly's job is everything around that call: booking the meet-and-greet, collecting the history that helps your staff decide, and carrying the outcome back to the pet parent — including drafting the awkward not-a-fit conversation for your approval.

That's one of the most common starting workflows. The hours the phone rings most — morning drop-off, evening pickup, mid-groom — are exactly the hours your staff can't answer it. Deptly responds to calls, texts, and messages within rules you approve, answers routine questions, starts intake for new pets, and escalates anything unusual. The pet parent gets an answer in minutes; your team stays with the animals.

No. Deptly works inside the tools you already have rather than replacing them. If the booking lives in Gingr, it stays in Gingr — Deptly reads real availability from your system and writes bookings, notes, and records back to it, so your staff keeps one source of truth. Which systems connect directly and which need a lighter setup gets confirmed during discovery, not promised upfront.

Incident handling is human. If something happens during a stay or a groom, your staff handle the animal and make the calls — including whether a vet is needed. Deptly never sends incident-related communication on its own; at most it drafts an update for your review, keeps a record of what was communicated and when, and makes sure the follow-up you promised the pet parent actually happens.

Holiday demand is where the manual version breaks: the waitlist lives in a notebook, deposits go uncollected, and cancellations quietly become empty runs. Deptly works the waitlist the moment a spot opens, collects deposits where your policy requires them, chases records well before the rush so drop-off day doesn't produce surprises, and flags capacity risks early — not on December 23rd.

Yes, within your rules and using your systems. Your staff provide the notes and photos — Deptly makes sure the update actually goes out on the schedule you promise, and answers the routine follow-ups like how she ate or whether he's playing. Anything that touches a health or behavior concern gets routed to your team instead of answered automatically.

Yes. For mobile groomers, mobile vets, and pet transportation, a booking isn't just a time — it's a stop on a driving day. Deptly books against territory and route rules you define, so a cancellation gets refilled with a pet parent near the hole in the route rather than across town. Those rules get mapped with you during onboarding.

Pet parents get prompt, competent communication from your business — how it's identified is your call, and many owners simply present it as their front desk. The important part is the boundary: anything outside approved territory gets handed to a human rather than improvised, so a parent never gets a confident wrong answer about their animal.

A groom isn't a one-time sale — most pets are due back every six to eight weeks. Deptly tracks each pet's cycle, reaches out in your voice when a rebooking is due, offers times with the groomer that pet already knows, and follows up politely if the first message gets missed. Lapsed clients get a genuine re-invitation, not a drip campaign.

No pitch, just a straight read

Talk to someone who understands the work

Walk through how the work actually moves in your business and hear exactly what Deptly would carry first for a pet care business — including an honest no if the fit is not there.